I can get you in the paper...
Good news. Let's not let this go to waste.
the big, time-consuming thing is deciding on a topic and finding someone to put together a draft.
The first will be more time-consuming than the second, because deciding on a topic requires consensus, while putting together a draft merely requires a volunteer.
Do you want this to be broad-based or single-topic? Architecture- or development-oriented?
On this forum, we correctly see architecture and development as fused. Together they produce urban design.
Sometimes this is good urban design (Christian Science Center, Post Office Square), more often it's bad (Government Center, Charles River Park, NorthPoint, the Seaport, UMass Boston), and sometimes it's more debatable (the Greenway).
Olden times more reliably scored bullseyes (Beacon Hill, South End, Back Bay), and the reasons aren't hard to state --while some spots that started out on the wrong side have evolved with sympathetic intervention into pretty decent places (Prudential, North End, Copley Square, Davis Square).
Yet others are just now patients etherized upon a table (Downtown, Theatre District), and the question is, will they revive?
If we can agree what's good and bad about these places, and if we can demonstrate how they came to be, we can make prescriptions to optimize future developments' chances of success (Government Center Garage project, Fenway/Masspike).
The first column "you" write doesn't have to cover everything. I think it should be specific enough that people want to read it; if it's too general, people will skim the first paragraph, see it doesn't offer anything new, then turn the page.
You bite off only what you can thoroughly chew.
How long should the article be?
One idea would be to use a specific to make a general point.
That's how Muschamp, Ouroussoff and Campbell do it.
For example, since just about everyone but me thinks the SC&L building is like the second coming of Gaudi, perhaps you could write a column about how Bostonians and the powers-that-be are saving the wrong buildings - tearing that down while leaving other, more ugly / unimportant buildings standing (I can't think of an example, but you know what I mean).
This could be a topic if it's not already a lost cause. Other projects resonate even more with the public: The Seaport, the Greenway, the Government Center Garage, City Hall Plaza (perhaps too chimerical).
Since the covert purpose of the column would be to drive traffic to this site, it would, of course, make sense if the column focused on a topic that we've all spent hours talking about.
Together with a collection of links for easy navigation for the uninitiated.
Being a bit controversial would help, too, but not "exclusive".
The subject is inherently controversial.