They've been pushing the branding as one of its big draws. Not saying that it would, but just to entertain some of the speculation in this thread of how things may/could turn out, it'd be interesting if this were to lose the St. Regis branding relatively shortly after completion. I'd be pissed. I think the avg. asking price per sqft. of this place is the highest in the area, in part due to the brand.
Also, building on a mud pile and the pandemic did nothing to help with cost overruns, but I really hope that future projects don't use this example as justification for building boring, simple, ugly boxes going forward. That would be real shame.