The problem with white is that it is one of the most popular colors for cars. Having our taxis be white is not much different from from having them all different color.
London's black is largely mitigated by the unique shape of the cab. While New York's yellow is garish, it is very functional. I like DC's choice of red as well.
Give us a nice bright stripe or something to jazz up our bland taxis a little.
I think the Hybrid green stripe is a nice touch. I enjoy the white and as a cab owner it does force cabbies to take better care of cleaning the car as dirt shows immediately on a white car.
Don't MetroCabs dispatch to other places than Boston? I've called a cab and had Metro pick me up in Somerville before...
If you want to call a taxi licensed by Anchorage Alaska to come pick you up in Somerville and drive you to Dayton Ohio that is between you and the Anchorage Alaska taxi. Free trade is guaranteed I just can't take a Revere taxi and drive around the streets of Boston picking up random people. The new apps have gone a long way to mitigate all of this but every city and town has an ordinance that says something like "only our cabs can pick up off of our streets and the penalty for out of town cabs is _____"
Since our county level government is a) non-existant, and b) still parochially divided around the metro-area, the State would have to create a regional taxi authority, the results of which would definitely be questionable.
I agree with what you are saying and even if we worked out a regional taxi authority I would predict that the bulk of those taxis would service the safer richer areas like downtown and South Boston and you would still wind up with areas under serviced by the legal cabs and before long alternative "illegal" services would pop up there.
Well, what is stopping taxis from picking a color that stands out? Don't they WANT to be seen? Shouldn't they be picking the best color themselves? Who are we to determine what color they should be?
Serious question. I don't see why some guy who slaved his ass off to maybe earn his own medallion should now have to repaint his cab to the will of the city.
Sounds like something the owner of Boston Cab Co. cooked up to squeeze out some more competitors.
You don't want to look different from the pack at all actually. If everyone knows cabs are white and you show up in something lime green or orange you will stick out and people don't really want to show up in an odd color. I tried pink and white at one point it was a huge flop.
As I recall Mr. Tutunjian was against the forced color scheme of white. I don't know his exact reasoning but, I imagine it made leaving one association to go to another easier and therefor against his business model.
This is a collective action problem. You can claim the market will solve for this and that cabbies will pick the color that stands out, but if they all pick different colors, that doesn't send a strong signal to consumers. If the benefit to the consumer (and to the cabbies who might get more business if it's easier to spot cabs) flows from all cabs being a uniform color, there needs to be some level of coordination.
I've been to Madrid. The cabs there work with a white scheme, yes, but that red sash makes a difference. Your average white car won't have that.
As for consolidating the different cab companies - does this really require a metropolitan government? Somehow the MBTA functions as a district under the aegis of the state without there needing to be a special municipality to control it. Couldn't a cab commission?
It might not even be necessary. Cabs in Jersey default to yellow, like NYC cabs, because of the strong local understanding that yellow cars are likely to be cabs. If Boston adopted one color for its taxis, the rest of the metro might follow.
You lost me at the "MBTA functions". They burn money daily and cry for more. This is a topic for a different day but please don't compare my private profitable enterprise to that bag of turds.
Frankly, all the multimedia ads assaulting the senses from the screens on top is as dead a giveaway that there is that it's a Boston cab and not some random car. I'm not sure a cosmetic simplification is really going to change that. When it's late at night and I need a cab, I can see those screens or see them reflecting off things from several blocks away.
I realize I am responding to a year old thread here but these electronic roof signs never have and never will catch on. I had one they were paying $100 a month for me to carry it and it required a larger alternator and some other upgrades to power it. The ad companies have gone through some consolidation and buyouts and they just couldn't keep these things running and sell the ad space. Outdoor ads are nowhere near as popular or profitable as they once were I am told (something about people being immune to them and the advent of search marketing?). I currently know of no cab company in the entire metro area who has video toplights deployed. I actually looked into purchasing one recently and even from China they were some $3500. I sell my own ad space but, given I charge $60 a month for an add it would take a hell of a long time to make my money back.
Personally I think the mandate for white cabs is both boring and frustrating. I'm sure I'm not the only one who finds myself trying to hail every single white car I see coming down the block at night...just in case it turns out to be a cab.
Of course that task would be exponentially easier if cabs in Boston actually used their "for hire" lights with any type of consistency.
This is as frustrating for most of us as it is for the consumer. A few years back I was a member of a commission who met to decide on a system of signaling availability in Boston licensed cabs. We decided on a simple green led bulb to go on the roof and the new lights were to be deployed the following fall on all licensed Boston taxis. The guy who was the head of the hackney department got promoted to head a district command and the new guy who took over rescinded the rule. There has been no movement on the issue since then. If this is something you wish to see happen the Boston police commissioner can make it happen with the flick of a pen. I suggest lobbying him directly or his boss mayor Walsh.
http://bpdnews.com/taxi-complaint-and-lost-property-form
http://www.cityofboston.gov/mayor/
From what I recall they don't all have these, especially in the outer jurisdictions like Cambridge and Brookline. It gets easy to confuse those with things like pizza delivery cars and MBTA The Ride cars, especially from a distance or at night.
As for that "paint it white" regulation - seems almost every cab company violates this with giant colored stripes and such? I wonder if it was implemented recently - I definitely recall yellow cabs in Boston, too, or maybe those were from Cambridge or Brookline, which would just underscore the need for regional cooperation.
No more signs, no toplight regulations. No Yellow Boston cabs since 1999. Any you see licensed by separate municipality. Revere,Cambridge,Belmont...all have taxi companies that deploy yellow color schemes.
I tend to agree with the regional authority I just think you have a better chance of meeting Jesus on Commonwealth ave than ever seeing that happen.
I suspect part of the reason they don't is because so often the cab is only for hire depending on where you are going and who you are. I know it is illegal but countless times I have been witness to Boston cabs stopping for a customer, rolling down their window and asking the customer where they are headed. If they like the answer, they tell the customer to get in and if not, they drive off.
Please.. most of the toplights are wired to the ignition car on=light on. Since the lights are installed free of charge by the advertising companies they want what is best for them. Which is an always illuminated top light for their advertisers. See above where there was a plan in the works to solve all this and how it was abandoned.
It screams laziness on the part of drivers AND on the part of BPD Hackney Unit. Why don't they actually get out there and enforce their own rules? See a cab with no light and no passenger? Pull them over and check it out. First offense: written warning; Second offence: 1 day suspension. (Same as credit card refusals, I believe).
It would take about a week of enforcement before word spread and lights suddenly would start to get used.
Never mistake stupidity for malicious intent?There is no rule. There should be but, there is not.