I can see where you're coming from, as I've seen this done cheaply around Boston and agree with the visual risks. Yet, I am actually really optimistic about this one and am withholding judgement until its complete. The stacked bond has a very mid-century modern look, yet the color/texture of the brick is nonetheless compatible with old-school Newbury street. So this has the potential to present a very interesting juxtaposition. On very small scale (i.e., detail work, including interior, such as a fireplace surround), I have seen hand-laid stacked bond brickwork look fantastic and non-cheap. I have admittedly never seen hand-laid stacked bond at a scale such as this (that I can recall).
The designers took a risk on this one to spice up Newbury St. a bit without introducing any jarring dissonance, and I respect that experiment. Let's see where it takes us.