Did you even read the article?! Fidelity is SELLING the building. By definition, there will not be Fidelity-advertising sign placed on top of whatever gets developed there.
(Not only that, but Fidelity, though "Boston-based," of course, is famous for having sent thousands of jobs out of state to RI, etc., making your misplaced aspiration even more ironic.)
Looks like something Philip Johnson would have designed! There's a tower where in Atlanta that has a double cap almost identical to the single cap in the renderings that appear side by side!
DZH - that might be the most "urban" shot of Atlanta I've ever seen...almost thought it was somewhere in the Northeast before reading your post...
Holy overwrought pomo, Batman!
Here are the renderings I have of the previously proposed Fidelity HQ on that site.
Honestly, that PoMo "thing" has more detailing and care in that facade than pretty much all of the buildings built recently (80s and on) in Boston. I'd much prefer getting that PoMo stump with the random Parthenon/Pantheon fusion on the top to this:
by world-renowned SOM in China. They just won the competition today.
<Begin flaming...>
For me there's little excitement or thrill when it comes to PoMo and I'll repeat here what I said about the new gothic buildings at BC: it's deja vu all over again, been there done that (although they do look well built with quality materials.)
Mostly though with PoMo I don't see authenticity or "realness". There is a stage set thinness/cheapness that mocks rather than pays homage to the bravura towers of the 20's and 30's they try to emulate. It's grave robbing the corpse of this or that historical style, propping it up, and then expecting people to see it as something living.
For me there's little excitement or thrill when it comes to PoMo and I'll repeat here what I said about the new gothic buildings at BC: it's deja vu all over again, been there done that (although they do look well built with quality materials.)
Mostly though with PoMo I don't see authenticity or "realness". There is a stage set thinness/cheapness that mocks rather than pays homage to the bravura towers of the 20's and 30's they try to emulate. It's grave robbing the corpse of this or that historical style, propping it up, and then expecting people to see it as something living.
PoMo's defenders love to point out that the cheap appearance and horrible throw-everything-at-the-wall motifs are simply "whimsical" and "ironic".
This would have ended up as much of a cartoon as 500 Boylston.
That was KPF at the height of post-modernism. Similar to 125 Summer Street which is a slightly later vintage.
Honestly, that PoMo "thing" has more detailing and care in that facade than pretty much all of the buildings built recently (80s and on) in Boston. I'd much prefer getting that PoMo stump with the random Parthenon/Pantheon fusion on the top to this by world-renowned OMA in China. They just won the competition today.