In the heart of Brighton, a new haven for bargain hunters has opened its doors, offering a novel approach to retail that's both eco-friendly and pocket-friendly.
BinStar, the brainchild of founder Jack Laughlin, repurposes items that would have ended up in landfills, selling them at steep discounts in a dynamic, game-like shopping experience.
According to a report by
CBS News Boston, the store receives discarded and returned merchandise from big-name retailers.
Laughlin, a former employee in the returns department of a major online seller, was appalled by the wastefulness he witnessed.
"It started driving me crazy that we were paying good money to throw away good products," Laughlin told
CBS News Boston. His solution, BinStar, keeps items out of the trash by putting them in shoppers' hands at low cost.
The store operates on a unique pricing model, with items starting at $19 on Saturdays, and decreasing in price each day until hitting a mere dollar on Fridays.