^ I have my own concerns with Roche Bros.... I dont think it has really caught on yet. Its never really that busy, especially if you go there non rush hour times. I have gotten some rotten veggies from there and I'd bet the business is off so product turnover is hurting them. Hopefully they can survive for a while until the tower and other new buildings bring in permanent residents.
Allow me to join the chorus of other folks who are basically saying... are you out of your mind?! I'm in there several times a week for lunch; it's extremely jam-packed at lunchtime.
I know your anecdotal evidence is no stronger than mine--except for the fact that several other folks have now observed how jammed-up it is there at lunchttime.
So, please describe precisely how you think it hasn't caught on yet. Better yet, given that, as far as I can tell, they are doing absolute blockbuster business just at lunchttime alone, please describe with as much explicit detail as possible how they are doing anything other than thriving extravagantly--because unless there is gross mismanagement or dsyfunction behind the scenes, that's the only way I can describe it, based on what I've seen the dozens of times I've been in there.